About

Immerse yourself in the cutting-edge world of technology with (ETM) Week, hosted by UC Berkeley's Sutardja Center for Entrepreneurship and Technology. This exclusive week-long program combines insights from global tech leaders and Berkeley's renowned innovation framework to equip tech professionals and innovation leads with the skills necessary for mastering emerging technologies. You'll engage in hands-on sessions at iconic locations across UC Berkeley, Silicon Valley, and San Francisco, gaining insights from a diverse cohort of peers and leading academic and industry experts. Participate in ETM Week to expand your professional network, align your business strategies with global tech trends, and position yourself at the forefront of technological advancement.

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UC Berkeley's internationally renowned Sutardja Center for Entrepreneurship and Technology (SCET) hosts this week-long in-person program in partnership with leading global institutions. This year's global partners are Cheung Kong Graduate School of Business (CKGSB), offering the top business education in Asia and IE University's School of Science and Technology, creating a major hub for science and technology in Europe. These partners, together with UC Berkeley are integral to providing a unique global perspective from both a cohort and instructor perspective. The program guides rising innovation leaders to transform their organizations with proven strategies; cutting edge research and insights; and best-in-class advice for creating more innovative cultures to capitalize on emerging tech developments with a focus on AI.

Jump ahead with the Berkeley Method, taking you on a journey, both metaphorical and literal, to enhance your growth mindset, learn new innovation frameworks, and expand your ecosystem through industry mentors, iconic academic and industry speakers, and peers from around the globe.

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One Week In-Person 

Built on a decade of SCET innovation leadership education, this immersive program specializes in developing the mindsets of technology professionals to be more innovative and future-focused, while helping them understand, manage, and prepare for emerging technologies that will affect their business. A decade of knowledge condensed into one week.

Curriculum Schedule

All program modules are presented by academic and research superstars, Silicon Valley icons with insights for navigating the future, and business coaches with mindset and framework expertise. The 2024 agenda includes:

    • Program welcome, networking dinner and team building on the UC Berkeley campus.
    • Focus Areas: Data Centricity, Software Centricity, and Tech Leadership.
    • Immersive learning on campus from industry leading expert speakers.
    • Two full day offsite visits to leading Silicon Valley and San Francisco companies.
    • Friday evening -  Closing Keynote and Certificate ceremony.
    • Optional: Pre-program VIP Access to DeCode Conference (11/2 ).

 

Faculty Director

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Gregory LaBlanc

Faculty Director, UC Berkeley

Gregory La Blanc is a Distinguished Teaching Fellow at Berkeley Haas, Berkeley Law School, and the Department of Electrical Engineering and Computer Science at Berkeley. At Haas, he launched the school's first classes in Data Science and Fintech. The recipient of numerous teaching awards, including the Haas Cheit Award, he teaches classes in finance, law, innovation, strategy, technology, and data. He also hosts a popular podcast called Unsiloed and teaches finance at the Stanford Graduate School of Business, Stanford University School of Engineering, and Stanford School of Medicine.

Program Faculty

Professor Ken Goldberg

Ken Goldberg

Professor, Berkeley Industrial Engineering and Operations Research
William S. Floyd Jr. Distinguished Chair in Engineering, UC Berkeley
Co-Founder and Chief Scientist, Ambi Robotics

Pieter Abbiel, founder Covariant.ai, professor at UC Berkeley

Pieter Abbeel

Professor, Berkeley Electrical Engineering & Computer Sciences (EECS)
Director, Berkeley Robot Learning Lab
Co-Director, Berkeley Artificial Intelligence Research (BAIR) lab
Co-Founder, President, and Chief Scientist, Covariant

Shomit Ghose

Shomit Ghose

Partner, Clearvision Ventures
Lecturer, UC Berkeley College of Engineering
Adjunct Professor, University of San Francisco

Guest Faculty

Tsu-Jae King Liu

Dean, Berkeley Engineering

Bob Tinker

Co-founder and CEO, BlueRock Security
Short Bio

Bob Tinker

Co-founder and CEO, BlueRock Security

Bob is the co-founder and CEO of BlueRock Security and serves as Managing Partner of Metamorph Partners. BlueRock is a cybersecurity company revolutionizing runtime security for AI, container, and Linux workloads. BlueRock recently raised a $25M Ser A led by Mayfield Ventures. Metamorph Partners is an operator-led led buyout team focused on B2B SaaS. Bob recently led the buyout of Fluxx Labs, a grant management software for p

rivate and public foundations, where he serves as Executive Chairman.

Inspired by the question, “What do you wish you could tell yourself 15 years ago as a newbie entrepreneur?”, Bob recently co-authored the book series, Survival to Thrival: The Enterprise Startup Guide, that is #1 on Google search for “Enterprise Startup Book” and available on Amazon. Bob’s 2nd book -- Change or Be Changed -- tackles the question “why is building a startup so hard on the leaders?”; the answer is Un-learning.

John Hagel

Trusted Advisor, Global Speaker, Futurist, Best Selling Author
Founder, Beyond Our Edge
Short Bio

John Hagel

Trusted Advisor, Global Speaker, Futurist, Best Selling Author Founder, Beyond Our Edge

John Hagel III has more than 40 years’ experience as a management consultant, entrepreneur, author, and speaker. After recently retiring as a partner from Deloitte, he founded a new company, Beyond Our Edge, LLC, that works with companies and people who are seeking to anticipate the future and achieve much greater impact, focusing on business transformation. He is also preparing to create a new center that will offer programs based on his latest book, The Journey Beyond Fear, to help people address the psychology of change and navigate through change at many levels.

While at Deloitte, John was the founder and chairman of the Silicon Valley-based Deloitte Center for the Edge, focusing on identifying emerging business opportunities that are not yet on the CEO’s agenda.

Brandie Nonnecke

AI Ethics Specialist; Director, CITRIS Policy Lab, UC Berkeley

Alan Boehme

Global 500 CTO, CIO & Chief Innovation Officer, Coca-Cola, P&G, H&M

 

Larry Keeley

Adjunct Professor, Institute of Design
Co-Founder, Doblin

Mike McManus

Senior Advisor & Executive Coach, BCG

Ikhlaq Sidhu

Dean, IE School of Science & Technology

Carlos Escapa

Data AI/ML Global Practice Lead, Accenture-AWS Business Group
Short Bio

Carlos Escapa

Data AI/ML Global Practice Lead, Accenture-AWS Business Group

Carlos Escapa leads the global practice of Data & AI in Amazon Web Services' Global Systems Integrators division. Before rejoining AWS, Carlos was at Meta AI, where he ran Meta AI's industrial alliances with cloud hyperscalers. He was previously Senior Business Development Manager at AWS where he built the global channels for AI/ML. And prior to that he was co-founder and CEO of VirtualSharp Software, with a successful exit to Unitrends Inc (Insight Venture Partners). Carlos has an MS from Virginia Tech in Computer Science, and a BS from Illinois State University. He is a guest lecturer of Innovation and Artificial Intelligence at Berkeley-Haas, ESADE and Instituto de Empresa

Mike Todasco

Former Senior Director of Innovation, PayPal
Short Bio

Mike Todasco

Former Senior Director of Innovation, PayPal

Mike Todasco is a  Visiting Fellow at the James Silberrad Brown Center for Artificial Intelligence at SDSU. Previously, he was the Senior Director of Innovation at PayPal, where he founded and led PayPal's Blockchain Research Group and led initiatives in many emerging technologies. Mike is a former entrepreneur and holds over 100 US utility patents. He has an undergraduate degree from the University of Illinois, an MBA from UC Berkeley, and will finalize an MFA at Johns Hopkins in 2025.

Certification

Practice ideation, innovation, business and team building, and develop an innovation leadership toolkit.

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Where You'll Learn

Introduction to Growth Marketing Strategy

Berkeley Campus

Engineering Leadership Professional Program Global Online

Financial District, San Francisco

Engineering Leadership Professional Program Silicon Valley

Sillicon Valley, San Jose

Who Should Attend

The program is designed for professionals tasked with leading sustainable innovation and emerging technology in their marketplace, including:

  • Managers/Directors looking to optimize their innovation mindset.

  • Professionals and business owners looking to deliver cutting-edge innovation.

  • Venture investors focused on tech sector opportunities.

  • Executive business candidates.

  • Government professionals responsible for promoting innovation among their constituents.

  • Startup founders keen to implement the newest Silicon Valley approaches as they scale their business.

"Great week, and time well invested for the week. I am going back to work with more knowledge, frameworks, and a stronger network to support my growth and our company's mission."

- 2023 PARTICIPANT

"Very beneficial week, and I will be taking learnings from industry and faculty to help our organization progress on our digital journey."

- 2023 PARTICIPANT

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Key Takeaways

Engineering Leadership Professional Program Silicon Valley

Cutting Edge Tech Insights

Build your toolkit for tech strategy decisions. Develop leading-edge insights into operational innovation. Experiment with best practices in authentic leadership, negotiations, and influence.

Team 5-AirHouse-Sustainable On-Demand Warehouse.docx (1)

Visits to World Class Tech Organizations

Complete a cross-corporate group project, with personalized mentorship and opportunity to pitch your ideas.

Enriched Innovation Ecosystem

Enriched Innovation Ecosystem

Complete a cross-corporate group project, with personalized mentorship and the opportunity to pitch your ideas.

Mindset & Leadership Skills

Mindset & Leadership Skills

Build your toolkit for tech strategy decisions. Develop leading edge insights into operational innovation. Experiment with best practices in authentic leadership, negotiations and influence.

FAQ

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Talk to Our Digital Leadership Advisor

  • For Individuals: Explore how our digital leadership course can accelerate your leadership journey. Schedule a 1:1 consultation with Kristina to discuss your goals and how this program can help you achieve them.
  • For Groups: Interested in bringing your team or department? Kristina can help tailor the course experience to meet your company’s specific needs. Book a group session to discuss customized solutions.
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kristina susac

Kristina Susac
Executive Advisor
susac@berkeley.edu