Amazoogle: AI and the Modern Data-driven Business Model

AI, machine learning and Big Data are well understood technologies, yet their applications in business are dominated by a small group of uber-practitioners, as exemplified by Amazon, Google and OpenAI.  What do these companies know – and practice – that others do not?  The Amazoogle class is an introduction into the strategy and technology of data-driven business models in the age of AI.

Beyond its application in well-known business sectors, the Amazoogle model also brings particular impacts in technology ethics and sustainability.  Students in the class will learn the practices in building data-driven, AI-centric business models that strive to provide positive impact, both on the bottom line and in society.