startup business plan

Student startup Prodbnb revolutionizes experiential marketing and hospitality

Would you buy a $2,000 mattress without trying it? How certain would you be of your purchase if you only got 15 minutes with it in a showroom? This is the exact hurdle that many product marketers face today: convincing a consumer to make a financial investment into buying a higher priced, higher quality product. …

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SmartDrug, the winners of the Berkeley Method of Entrepreneurship Bootcamp

SmartDrug wins first place prize at BMoE Bootcamp

SmartDrug took home the top prize at the Berkeley Method of Entrepreneurship Bootcamp on August 23. SmartDrug is an automatic drug development technology that gets rid of fatal side effects.  SmartDrug’s team consisted of members Arpinderjeet Singh, Ruchirangad Sharma, and Roalla Toy from UC Berkeley, Ka Wang (Frankie) Wong from Hong Kong Baptist University, and…

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The Key to a Good M&A Outcome for Your Start-up? Getting Started Yesterday!

Designing Good Exits: It’s Not Just for Architects None of us would feel comfortable in a building where no thought had been given to how to exit the structure.  A rushed and panicked egress would be dangerous, and no building has its first brick laid without viable exit paths being designed into its architecture. The…

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