News
How Design Thinking Can Help Create Affordable Meat Alternatives
SCET Alt:Meat Lab Director Co-Authors Chapter in ‘Design Thinking for Food Well-Being’ with Two Other UC Berkeley Professors and Launches New ‘Design of Affordable Plant-Based…
Stop the Recycling PSAs: Why Corporations Should Be Responsible for Plastic Waste
From the ‘Deplastify the Planet’ Class: A Circular Economic Solution to Plastic Waste In most states, plastic recycling is currently…
SCET is Celebrating 15 Years with Ikhlaq Sidhu
SCET Faculty Director and Chief Scientist, Ikhlaq Sidhu, has created a new model for the academic innovation center that embraces…
The Creator of Siri: “Make your prototype magic”
“We launched a free app in the app store and 2 weeks later we get this call… ‘Heeeey it’s Steve,…
Behavioral Economics: The Entrepreneur’s Best Friend?
Economics’ Not-So-Hidden Hand Behavioral economics has been much in the public eye this century, whether it was Daniel Kahneman’s 2002…
The Third Model of Content Monetization
Ads and subscriptions are the winning business models for B2C content. But a third model is emerging which may spark…
Takeaways from Innovation-X Roundtable: Reevaluating the Supply Chain
The COVID-19 pandemic has substantially disrupted the global supply chain. Within a matter of months, the transportation, logistics, and manufacturing industries have gone through rapid…
A Global Statistician’s Love for Lily Seeds Turns Entrepreneurial!
For Mallika Chawla, entrepreneurship was not something that came by nature. She was a trained economist and statistician obtaining her master’s degree from the University…
Take-Aways from the Innovation-X Roundtable: Innovation in Times of Change
Black swans are rare and unpredictable events that create a huge impact on the ways we live and work. During the Covid-19 pandemic, individuals and…
Founder’s Playbook: Guitar Hero’s Founder Gives Advice on Becoming a Successful Entrepreneur
The Founder’s Playbook is an interview series presented by UC Berkeley’s Sutardja Center for Entrepreneurship and Technology. On The Founder’s Playbook, we speak to entrepreneurs…
Y Combinator’s Geoff Ralston Gives Guidance to Students on How to Create a Startup While in School
The Sutardja Center for Entrepreneurship & Technology hosted an event with Y Combinator to help students understand how to apply to the top accelerator and…
Student startup Prodbnb revolutionizes experiential marketing and hospitality
Would you buy a $2,000 mattress without trying it? How certain would you be of your purchase if you only got 15 minutes with it…